JHSF is a real estate holding company In Brazil with its headquarters at Sao Paulo. It is the first company to invest in the development of recurring income such as executive airports, shopping malls, luxurious hotels and other big projects in real estate in the country.

The focus of JHSF is on the high-end Brazilian market as well as in other countries such as Uruguay and New York City, United States. Founded in 1972 by Fabio Auriemo, the company has developed numerous real estate projects of over six million square meters and its current value on the market in 2017 is approximately 1.2 billion US dollars with around 500 employees. As a public company, JHSF trades on the stock market exchange as BM&F Bovespa.

In the year 1990, the company split into two, JHSF and JHSF with Jose Auriemo Neto heading the first, the real estate division. Under his leadership, JHSF expanded its business’s horizons in 2001 into shopping complexes and built the first mall, Metro Santa Cruz, which was the first to have a subway station in Brazil. In the hospitality arm, JHSF became a major shareholder in Fasano hotels, a luxurious group of hotels popular in many parts of the world. As the chief executive officer and chairman of JHSF, Brazilian executive Jose Auriemo Neto can be accredited for much of the company’s success.

Neto oversees the company’s interests in private and public development projects and also manages the company’s broad portfolio of retail and shopping. Among his notable achievements include supervising the company’s interest in the retail market, closing a deal for exclusive partnerships with Pucci and Hermes, development of Cidade Jardim shopping complex and launching the first outlets for Valentino and R.E.D in Brazil. JHSF is involved in the administration and management of shopping complexes and has overseen the acquisition of many developmental projects from one company to the other.